Our Story


Vintage is just the beginning

Ver is the Spanish verb meaning “to see,” and we’re a collective of women, who want to see & reimagine fashion. Fashion is the second most polluting industry in the world surpassed only by petroleum, but buying a used garment can reduce carbon, waste, and water footprints by 73%.

Ver Co. was launched in June 2018 out of Alana’s desire to make sustainable, circular fashion the new norm. After working as a fashion buyer, Alana noticed there was a disconnect between traditional retail’s markups and the quality customers were getting. Even some of her favorite vintage boutiques were marking their items up 5-6x. Ver Co. prides itself on transparent pricing & an ethically made supply chain. Our goal is to make on-trend, high quality statement pieces more accessible, so women can save money & feel good knowing their Ver Co. purchases are better for the environment.

Ver Co. is a female owned company built by twenty somethings who want to change the world.


Ver Co. re//worked was born when we decided there were some contemporary styles that our vintage assortment just didn’t offer.

As fashionistas on a budget, we know what it’s like – waiting weeks for your favorite item to go on sale, scouring the internet for a cheaper version, and when it arrives, the fabric’s cheap quality is itchy & uncomfortable.

Don’t sweat it. Ver Co.’s here, so you can save money, look good, & invest in fewer, better quality fashion pieces.

All Ver Co. re//worked pieces are fully customized & 100% one of a kind (just like you!).

Be the best dressed wherever you go.

Dress to make a statement in Ver Co.